Report: Netflix Tops U.S. Video Streaming Market Across All Metrics
The U.S. video streaming landscape is currently led by Netflix, which maintains the highest market presence across all tracking metrics with 92% consumer awareness, 79% consideration (those who considered subscribing), 74% current subscriber, and 39% preferred brand, according to new data from Conjointly Brand Tracker. Hulu (82% awareness, 61% consideration, 52% current subscriber, 15% preferred … Continue reading “Report: Netflix Tops U.S. Video Streaming Market Across All Metrics”
The post Report: Netflix Tops U.S. Video Streaming Market Across All Metrics appeared first on Media Play News.